The Importance of experience in leisure and medical tourism decisions

Albert Nugraha, Greg Elliott, Hamin Hamin

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contributionpeer-review

Abstract

The purpose of this study is to test the differential effects of prior experience on consumers' willingness to take risk and their destination decision in the settings of leisure and medical tourism in Indonesia and Singapore. The study compared groups based on consumers' prior experience in leisure and medical tourism. In general, and for both leisure and medical tourism, the study revealed that consumers with prior tourism experience display greater willingness to take risk and an increased likelihood to travel to a country of destination, for both leisure and medical tourism.
Original languageEnglish
Title of host publicationCAUTHE 2014
Subtitle of host publicationtourism and hospitality in the contemporary world : trends, changes and complexity
EditorsP. Monica Chien
Place of PublicationBrisbane, Queensland
PublisherUniversity of Queensland
Pages1050-1054
Number of pages5
ISBN (Print)9780987050755
Publication statusPublished - 2014
EventCAUTHE : tourism and hospitality in the contemporary world : trends, changes and complexity (24th : 2014) - Brisbane
Duration: 10 Feb 201413 Feb 2014

Conference

ConferenceCAUTHE : tourism and hospitality in the contemporary world : trends, changes and complexity (24th : 2014)
CityBrisbane
Period10/02/1413/02/14

Keywords

  • experience
  • leisure and medical tourism
  • Indonesia
  • Singapore

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