Abstract
This paper examines the way the very design of everyday products manifests the fluid imagination of globalisation as described by Hardt and Negri. This vision, hailed by the boosters of ‘free markets’, is of a smooth planet of de-territorialised flows, where exchange is unhindered by regulation. Through a critical aesthetic methodology, I will be arguing that there is more than just metaphorical equivalence between the smoothness of lifestyle commodities and the smoothness of larger globalisation, and that this can expose the contradictions between the alluring uncoded flows of commodity consumption and the reality of flows, often still very coded, of commodity production.
Original language | English |
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Title of host publication | Mobile boundaries/rigid worlds |
Subtitle of host publication | proceedings of the 2nd annual conference of the Centre for Research on Social Inclusion |
Editors | Michael Fine, Nicholas Smith, Amanda Wise |
Place of Publication | Sydney |
Publisher | Centre for Research on Social Inclusion, Macquarie University |
Number of pages | 12 |
ISBN (Print) | 1741380472 |
Publication status | Published - 2005 |
Event | Conference of the Centre for Research on Social Inclusion (2nd : 2004) - North Ryde, NSW Duration: 27 Sept 2004 → 28 Sept 2004 |
Conference
Conference | Conference of the Centre for Research on Social Inclusion (2nd : 2004) |
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City | North Ryde, NSW |
Period | 27/09/04 → 28/09/04 |