The Use of computer suppported analysis for interview data: a cross-cultural example from the electronic gaming industry

June St Clair Buchanan, Michael Jones

Research output: Contribution to journalConference paperResearchpeer-review

LanguageEnglish
Pages160-169
Number of pages10
JournalProceedings of Intellectbase International Consortium
Volume8
Publication statusPublished - 2009
EventIntellectbase International Consortium - Las Vegas
Duration: 17 Dec 200919 Dec 2009

Keywords

  • qualitative analysis
  • computer assisted analysis
  • Nvivo
  • social marketing and CSR
  • gambling and stakeholders
  • legitimacy

Cite this

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title = "The Use of computer suppported analysis for interview data: a cross-cultural example from the electronic gaming industry",
keywords = "qualitative analysis, computer assisted analysis, Nvivo, social marketing and CSR, gambling and stakeholders, legitimacy",
author = "Buchanan, {June St Clair} and Michael Jones",
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language = "English",
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pages = "160--169",
journal = "Proceedings of Intellectbase International Consortium",
issn = "1940-1876",
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The Use of computer suppported analysis for interview data : a cross-cultural example from the electronic gaming industry. / Buchanan, June St Clair; Jones, Michael.

In: Proceedings of Intellectbase International Consortium, Vol. 8, 2009, p. 160-169.

Research output: Contribution to journalConference paperResearchpeer-review

TY - JOUR

T1 - The Use of computer suppported analysis for interview data

T2 - Proceedings of Intellectbase International Consortium

AU - Buchanan, June St Clair

AU - Jones, Michael

PY - 2009

Y1 - 2009

KW - qualitative analysis

KW - computer assisted analysis

KW - Nvivo

KW - social marketing and CSR

KW - gambling and stakeholders

KW - legitimacy

M3 - Conference paper

VL - 8

SP - 160

EP - 169

JO - Proceedings of Intellectbase International Consortium

JF - Proceedings of Intellectbase International Consortium

SN - 1940-1876

ER -