TY - JOUR
T1 - To keep people from procrastinating, don't give them a deadline
AU - Meeker, Amy
A2 - Servátka, Maroš
PY - 2022
Y1 - 2022
N2 - Maroš Servátka of Australia’s Macquarie Business School and three coresearchers—Stephen Knowles, Trudy Sullivan, and Murat Genç, all from New Zealand’s University of Otago—invited 3,276 people to take a short online survey in exchange for a $10 donation to charity. Some participants were given a one-week deadline, some were given a one-month deadline, and some were given no deadline at all. Members of the last group returned more surveys than those in the other two groups did, and they also responded more quickly. The conclusion: To keep people from procrastinating, don’t give them a deadline.
AB - Maroš Servátka of Australia’s Macquarie Business School and three coresearchers—Stephen Knowles, Trudy Sullivan, and Murat Genç, all from New Zealand’s University of Otago—invited 3,276 people to take a short online survey in exchange for a $10 donation to charity. Some participants were given a one-week deadline, some were given a one-month deadline, and some were given no deadline at all. Members of the last group returned more surveys than those in the other two groups did, and they also responded more quickly. The conclusion: To keep people from procrastinating, don’t give them a deadline.
UR - http://www.scopus.com/inward/record.url?scp=85158864303&partnerID=8YFLogxK
M3 - Comment/opinion
AN - SCOPUS:85158864303
SN - 0017-8012
VL - 2022
JO - Harvard business review
JF - Harvard business review
IS - September-October
ER -