Unconscious cognition isn't that smart: Modulation of masked repetition priming effect in the word naming task

Sachiko Kinoshita*, Kenneth I. Forster, Michael C. Mozer

*Corresponding author for this work

    Research output: Contribution to journalArticlepeer-review

    42 Citations (Scopus)

    Abstract

    Masked repetition primes produce greater facilitation in naming in a block containing a high, rather than low proportion of repetition trials. [Bodner, G. E., & Masson, M. E. J. (2004). Beyond binary judgments: Prime-validity modulates masked repetition priming in the naming task. Memory & Cognition, 32, 1-11] suggested this phenomenon reflects a strategic shift in the use of masked prime as a function of its validity. We propose an alternative explanation based on the Adaptation to the statistics of the environment (ASE) framework, which suggests the proportion effect reflects adaptation of response-initiation processes to recent trial difficulty. Consistent with ASE's prediction, (1) stimuli that produce the proportion effect also produced an "asymmetric blocking effect", showing a smaller fall in response latencies of hard items than the rise of easy items when the two item types were intermixed relative to pure blocks comprised of only one item type, and (2) manipulation of prime validity was neither necessary nor sufficient to modulate the size of masked-priming effect.

    Original languageEnglish
    Pages (from-to)623-649
    Number of pages27
    JournalCognition
    Volume107
    Issue number2
    DOIs
    Publication statusPublished - May 2008

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