Using action research to develop capabilities for CSR

Grant Jones, Robin Kramar

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Abstract

This paper tests the proposition that action research conducted within an organization can develop the kind of leadership capabilities that are likely to enhance sustainability outcomes. It reports the conduct of an action research process used in FOXTEL to develop a component of its overall CSR strategy.
Original languageEnglish
Title of host publicationProceedings of the 22nd ANZAM Conference
Subtitle of host publicationmanaging in the Pacific century
Place of PublicationAuckland
PublisherPromaco Conventions
Pages1-15
Number of pages15
ISBN (Print)1863081488
Publication statusPublished - 2008
EventAustralian and New Zealand Academy of Management Conference (22nd : 2008) - Auckland, New Zealand
Duration: 2 Dec 20085 Dec 2008

Conference

ConferenceAustralian and New Zealand Academy of Management Conference (22nd : 2008)
CountryNew Zealand
CityAuckland
Period2/12/085/12/08

Keywords

  • corporate social responsibility
  • sustainability
  • triple bottom line

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  • Cite this

    Jones, G., & Kramar, R. (2008). Using action research to develop capabilities for CSR. In Proceedings of the 22nd ANZAM Conference: managing in the Pacific century (pp. 1-15). Auckland: Promaco Conventions.