Utilitarian and Hedonic Value across Fulfilment-product Categories of Internet Shopping

Julie Francis, Lesley White

Research output: Chapter in Book/Report/Conference proceedingConference proceeding contribution

Original languageEnglish
Title of host publicationAMA Servsig Services Research Conference. Popping Corks on New Service Paradigms Proceedings
EditorsD Laperet
Place of PublicationReims France
PublisherAmerican Marketing Association
Pages1-4
Number of pages4
Publication statusPublished - 2003
EventAmerican Marketing Association Servsig Services Research Conference - Reims France, France
Duration: 12 Jun 200314 Jun 2003

Conference

ConferenceAmerican Marketing Association Servsig Services Research Conference
CountryFrance
CityReims France
Period12/06/0314/06/03

Cite this

Francis, J., & White, L. (2003). Utilitarian and Hedonic Value across Fulfilment-product Categories of Internet Shopping. In D. Laperet (Ed.), AMA Servsig Services Research Conference. Popping Corks on New Service Paradigms Proceedings (pp. 1-4). Reims France: American Marketing Association.