| Original language | English |
|---|---|
| Title of host publication | 7th International Conference on Research in Advertising |
| Editors | Patrick De Pelsmacker, Nathalie Dens |
| Place of Publication | Antwerp, Belgium |
| Publisher | International Journal of Advertising |
| Pages | 1-7 |
| Number of pages | 7 |
| ISBN (Print) | 9781841162119 |
| Publication status | Published - 2008 |
| Event | International Conference on Research in Advertising (ICORIA) - University of Antwerp, Antwerp, Belgium Duration: 27 Jun 2008 → 28 Jun 2008 |
Conference
| Conference | International Conference on Research in Advertising (ICORIA) |
|---|---|
| City | University of Antwerp, Antwerp, Belgium |
| Period | 27/06/08 → 28/06/08 |