What do employer brand segments look like?

Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review

Original language	English
Title of host publication	Academy of Marketing Conference 2008
Subtitle of host publication	proceedings
Publisher	Academy of Marketing
Publication status	Published - 2008
Event	Academy of Marketing Conference (2008) - Aberdeen, Scotland Duration: 7 Jul 2008 → 10 Jul 2008

Conference	Academy of Marketing Conference (2008)
City	Aberdeen, Scotland
Period	7/07/08 → 10/07/08

Cite this

@inproceedings{93d7616b769e429f9439a73b74376f96,

title = "What do employer brand segments look like?",

author = "Lara Moroko and Mark Uncles",

year = "2008",

language = "English",

booktitle = "Academy of Marketing Conference 2008",

publisher = "Academy of Marketing",

note = "Academy of Marketing Conference (2008) ; Conference date: 07-07-2008 Through 10-07-2008",

}