What Do People Do with Advertising?

Francis Buttle*

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

37 Citations (Scopus)
Original languageEnglish
Pages (from-to)95-110
Number of pages16
JournalInternational Journal of Advertising
Volume10
Issue number2
DOIs
Publication statusPublished - 1 Jan 1991
Externally publishedYes

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