Why do corporations "look" as they do?

Yelena Tsarenko, Mark Gabbott, Jane Carroll, Tatiana Anisimova

Research output: Chapter in Book/Report/Conference proceeding › Conference proceeding contribution › peer-review

Original language	English
Title of host publication	Marketing across borders and boundaries
Subtitle of host publication	proceedings of the 2003 World Marketing Congress
Editors	J. Lewin
Publisher	Academy of Marketing Science
Number of pages	6
ISBN (Print)	0939783061
Publication status	Published - 2003
Externally published	Yes
Event	World Marketing Congress - Perth Duration: 11 Jun 2003 → 15 Jun 2003

Cite this

@inproceedings{c9557c491b744ed189fcf32bda941ff6,

title = "Why do corporations {"}look{"} as they do?",

author = "Yelena Tsarenko and Mark Gabbott and Jane Carroll and Tatiana Anisimova",

year = "2003",

language = "English",

isbn = "0939783061",

editor = "J. Lewin",

booktitle = "Marketing across borders and boundaries",

publisher = "Academy of Marketing Science",

note = "World Marketing Congress ; Conference date: 11-06-2003 Through 15-06-2003",